Nobody Sends a Robot to Pick Their Team
Meta's new AI agent will do your customer's shopping for them, and it can't be charmed by your ad. Here's what that means for brands, and why sports sits right on the dividing line.
Meta's new AI agent will do your customer's shopping for them, and it can't be charmed by your ad. Here's what that means for brands, and why sports sits right on the dividing line.